An interesting new company – gThrive

ppt logogThrive is one of the companies I have been watching for a while, because I thought their technology was interesting. I think that the use of sensors for monitoring soil conditions is an excellent example of what technology can do for agriculture, but the existing solutions out there are simply too expensive for use outside of very high-value crops.

OnegStake_STK-51615-001gThrive took the approach of using modern sensor and microprocessor technology and mating it with low-cost packaging to create a new soil sensor with more “intelligence” at lower cost than anything currently available on the market – hundreds of dollars per probe instead of thousands of dollars, with more sensors on the probe than had previously been possible.

The probes are simply plastic stakes, each of which has several sensors, a low-power CPU, a battery, and a low-power data radio, which communicates with their gLink base station. The gLink base station must be connected to the Internet via either a cellular connection or WiFi. This means, of course, that it can be easily added to your AyrMesh network, allowing you to have soil probes in multiple fields without having to rack up massive cellular data bills.gThrive_CustomInstallation-001

All data from the stakes are uploaded through the network to gThrive’s web site, which you can access from anywhere with any Internet-connected device. It’s a simple, clean, efficient system, and they have just started selling their system at the recent World Ag Expo.

Seeing products like this come to market validates the reason we started the AyrMesh product line – to help farmers get more data, faster and cheaper, and be able to do more on the farm. Products like this can dramatically add to the value of your AyrMesh Wireless Farm Network, and vice-versa. We wish gThrive all the best and look forward to working with them and other companies bringing new network-connected products to the ag market.gThriveKit_ACPowered-001

(All pictures courtesy of gThrive)

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